Over the past few years we have worked with SCOUTS CANADA to write, produce and execute a short series of spots for their fall recruitment drive. As the pandemic wound down it was time to get back to as much of a normal life as possible. In 2023 we tapped the nostalgia parents have for the outdoors in a recruitment drive aimed at getting their kids to embrace creativity and imagination. In 2024 we approached the drive with the sentiment of kids learning soft skills that will benefit them all throughout life - things that parents would find important to the growth and learning of their children.
2023
2024